Our beliefs

Your team is what sets you apart - and the same is true for us at Offerpop. That’s why we’re here: total commitment to giving you the products and support you need to launch, track, and completely succeed with all your marketing efforts.

Offerpop Leadership Team

Wendell Lansford

Chief Executive Officer & Co-founder

Wendell is the CEO and Co-founder of Offerpop. Previously, he was the Chief Operating Officer and Senior Vice President of Business Development at Systinet (acquired by Mercury Interactive/ HP). He was also the Vice President of Business Development at eGain, a web customer service software, and Co-founder and CEO of Sitebridge (acquired by eGain). Before his jump into the start-up scene, he was the Director of Technology at Condé Nast Digital. He holds a Master of Science from Carnegie Mellon.

Prakash Mishra

Chief Technology Officer & Co-founder

Prakash is the Chief Technology Officer and Co-founder of Offerpop. Prior, he was the CEO of Spoken Hub, a grassroots political consulting firm; Operating Partner at Connect Capital; VP of Products at eGain; Co-founder and CTO of Sitebridge (acquired by eGain in 1999); and a technology advisor to the Democratic National Committee. He has also held tech roles at Goldman Sachs and Bell Communications Research. He holds a Master of Science from Carnegie Mellon and a Bachelor of Science from Rensselaer Polytechnic Institute.

Mark Cooper

SVP Product Marketing and Customer Success, Co-founder

Mark is SVP of Product Marketing and Customer Success at Offerpop. He has helped launch an array of online, mobile and media businesses, including the first TV product placement ratings service, Nielsen IAG, and the wireless industry’s first mobile virtual network operator, ESPN Mobile. He began his career building brand campaigns for leading consumer marketers in the US and Asia / Pacific, including NIKE, General Mills, and Apple. Mark is a regular contributor to American Express OPEN Forum, WIRED, and Social Media Today. He holds a Bachelor of Arts from Brown University.

Josh McBride

SVP Sales

Josh leads Offerpop’s global sales and business development teams. Prior to Offerpop, Josh served as VP Sales for Experian’s Audience IQ digital advertising solution, where he was responsible for developing initial market traction and building the sales team from the ground up. Previously, he worked as VP Sales for CheetahMail (acquired by Experian), helping it grow from start-up to a company grossing over $150 million in revenue. He holds a Bachelor of Arts from Wagner College.

Cindy Smith

Chief Financial Officer

Cindy is the CFO of Offerpop. She has served as CFO for multiple Venture-Capital backed start-ups including GoodData, Black Duck Software, Frictionless (acquired by SAP) and TurnTo. She was also a Manager of Global Risk Management Solutions and Business Assurance at PricewaterhouseCoopers. She is a CPA and holds a Bachelor of Arts degrees from Lawrence University, and a Master of Business Administration from Simmons College.

Teresa Thomas

VP of People

Teresa Thomas is Offerpop’s VP, People.  She is a strategic human resources leader who focuses on driving business results through human resources solutions, particularly for organizations in start-up phase or high-growth cycles.  Teresa’s past experience includes Glam Media, Current TV and Yahoo where she demonstrated her ability to use influence, negotiation and communication skills to establish a strategic HR function, create an HR infrastructure and operational rigor.  She leverages her cross-functional HR background to create, design, and implement “best practice” HR programs and initiatives to attract, engage, and retain top talent.  She has a proven track record of building, motivating and leading successful teams of global HR professionals as well as deep knowledge of global business/HR practices and the ability to operate effectively in a cross-cultural environment.

Board of Directors

James Gellert
Windcrest Partners
Christopher Bulger
Managing Partner
Bulger Partners
Gail Ennis
Chief Executive Officer
Wendell Lansford
Chief Executive Officer & Co-founder
Prakash Mishra
Chief Technology Officer & Co-founder
Ryan Ziegler
Edison Ventures

Our Investors

Offerpop is a privately held company funded by investments from Edison Ventures, Hearst Ventures, salesforce.com, Windcrest Partners, Bulger Partners, and several angel investors.

Meet the Team

Impactful ideas with a focus on collaboration is our main mission everyday at Offerpop. We’re a diverse group looking for more fervently earnest faces.